Spring Is Here: New Products, New Stores, New Studies!
Posted: April 20, 2011First of all, we're proud to announce the following:
An article in the UK's Daily Mail last week about bad breath entitled "How Mouthwash Can Give You Bad Breath and Stain Your Teeth" mentioned many of the studies I've been telling you about over the years including the study from the Australian Dental Society linking alcohol in mouthwash to oral cancer.
What was surprising in this article is that they finally corroborated what I've been saying about the dangers of Sodium Lauryl Sulfate (the detergent everyone uses in toothpaste except TheraBreath). Specifically, it says:
"Alcohol based mouthwash has also been linked to an increase risk in oral cancer. Scientists in a study published in The Dental Journal of Australia in 2009 reported that the alcohol in mouthwash allowed cancer causing substances to permeate the lining of the mouth more easily. Some ingredients in toothpaste such as the foaming agent sodium lauryl sulfate can interact with the fluoride in mouthwash and deactivate it so that it loses its effect."
So as you can see, it literally washes away tons of good stuff, including the fluoride if you've previously rinsed with a fluoride mouthwash!
I knew from day 1, that Sodium Lauryl Sulfate was bad news, but the good news is that TheraBreath Toothpaste is and always has been Sodium Lauryl Sulfate and alcohol free! So make sure to visit one of the NEW stores listed above (or click here to find more stores near you), and if you don't find TheraBreath products on the shelf at any of the stores above, please do me a favor and go talk to the store manager and ask them why not!
To celebrate the new retailers, new products at our current retailers, and the fact that TheraBreath toothpaste does everything we promise it will do, here are some coupons that you can use at any of these stores.
Yours in good oral health,
Harold Katz, DDS